Powered By Blogger

Friday, July 29, 2011

So you have decided to market yourself on the internet

By Charlotte Bankruptcy Attorney

In this day in age you better have a website if you want to reach the young technology clientele. Here are some simple tips about start, maintaining a website.

1. If you do purchase a marketing package from the big dogs lawyers.com; or findlaw.com; realize that you are going to paying a lot $$. These companies create hollow websites that are backed by their servers which have high google recognition. What this means is so long as you are with them, your website will be topped ranked and the minute you can not afford to pay for their website servers, your website will fall the bottom of the ranks.

2.  If you do decide to go with a web designer make sure you research and look for someone who can not only build your site, but also has a little bit of background in search engine optimization. To at least give your website a fighting chance you need to have some kind of chance to survive. In the world of lawyer's websites only the attorney's with the biggest budgets and the best website teams survive.

3. Find a reputable good web designer. There are lot of people out there calling themselves "web designers" these days and they will take your money and fade to black. There is no regulation of web designers nor is any training necessary. Anyone can say they are a designer and advertise their services.

Here are some dos and don't dos regarding finding a designer
1. Read up on website design and get some background knowledge about what is you want to do with your site.

2. Finding the designer: I personally think that the number one thing to investigate is your prospective website designers ranking in google. A business website needs to rank extremely well to an effective marketing tool. If you know someone who has a website that you like, ask them for a referral. I have had no successful finding reputable people on craigslist, but you may find someone good on sites like guru or freelance.

2. Ask each designer for references. Be careful about this, lots of designers will do some websites for free to get business and have family and friends vouch for them. Also some people will charge you to do the work and often contract with freelancers to do the work. This will cost you more money.

3. Request several quotes and make sure the quotes entail what the designer will do: i.e. design, seo (keyword, title, install widgets to your site, ect). Review the quotes and the cheapest designer may not be the best, look at his portfolio.

4. Make sure you clearly define what you want the website to contain. What this means is that you will most likely have to write most of the content yourself that you want to appear on your website. Usually designers charge extra if they have to find a content writer to fill in the pages of your website. Basic Pages should be your home page, contact page, a few content pages, with your practice areas and background information on you as an attorney.

5. Send your designer examples of websites that catch your attention. Also google a few sites in your practice area to see what their sites contain and look like. By no means am i telling you to commit plagiarism.

Good luck on your quest to build your website dreams,

Sincerely,

Bankruptcy Attorney

No comments:

support the sole practitioner cause